Artem Russakovskii reports that some Android users are now able to install Android apps directly from the mobile Google search results.Typically, the searcher would be taken into the Google Play interface to review the app details and then click install from the Google Play app. But it seems Google is testing bypassing that step by allowing some Android users to install Android apps directly within the mobile results.
This should help app developers get more app downloads, if it does indeed go live for all Android users.
Source: http://searchengineland.com/you-can-now-install-android-apps-directly-from-googles-search-results-240461
Submitted by: Arnfried Walbrecht
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